Archive for the ‘Movements’ Category

Trying to navigate through the sea of eco-labels

Ecolabel Index | Who’s deciding what’s green?.

I consider myself to be fairly informed at the point of sale, but I am someone who makes it a point to stay up to date with what labels mean what.  But I know that I am in a small majority who has the time and stamina to constantly do the research.  That said, I still find myself getting confused at the grocery store when I am bombarded at the egg section with seemingly conflicting messages: USDA Organic? Cage free? Antibiotic free? Hormone free? Free range? Certified humane? AHHH!! And those are just a few of the labels I can think of off hand for ONE category in the 40,000 square foot Whole Foods.

As our world inches towards the beginnings of a healthy and  sustainable food system, companies are jumping on the wagon, but with no universal standards or labeling (and more popping up all the time!), consumers can be overwhelmed.  Enter: The Ecolabel Index.  This agency out of Vancouver, BC “is the largest global database of ecolabels, currently tracking 327 ecolabels in 207 countries, and 40 industry sectors.”

So next time you have a big purchase to make (car, appliance, machinery etc), or just want to get some clarity for your next trip to the grocery store (food, cosmetics, household cleaners etc), first go to Ecolabel Index.  Even better, get your school or business to subscribe for more detailed information, but at the very least follow them on Twitter to keep up to date: @ecolabels


Conflict within the USA corporation

Corporations, by nature and design, are at the service of their stockholders.  So how is it that a massive food corporation like Kraft or General Mills, that brings in loads of profits from selling sugary soda, fatty chips and other chemical-laden processed goodies, can also join a movement focused on healthy eating?  These guys make money when we are unhealthy couch potatoes addicted to their products, so what’s the change of heart?  This kind of makes me think of the issues surrounding the fact that health insurers and providers are running on a for-profit model…. it just doesn’t work.

Yes folks, now there is an anti-obesity campaign by the Healthy Weight Commitment Foundation, and the world’s biggest food corps are behind it, but it makes you wonder what are their motives?  How do they explain that to their insightful stockholders?

As an advocate of healthy lifestyles, of course I support movements that begin to address our growing (pun intended) obesity epidemic, so this is a start….but I want to see more from all levels of government, and of course from the education system.  And now, it’s time for me to go on a run!

Uniting to Fight Obesity